A bizarre sight greeted visitors to Windsor's main shopping street.
At exactly 11.30am on Saturday more than 50 people walked up Peascod Street eating Fairtrade bananas following a large bear.
It was all to raise awareness of Fairtrade Fortnight which runs until tomorrow.
Windsor and Maidenhead has been a Fairtrade borough since 2006 and events to mark the fortnight have been held at venues all over including at St Edwards First School in Parsonage Lane, Windsor and St Mary's Primary School in Cookham Road, Maidenhead.
Eton College is hosting a spring concert tomorrow featuring Windsor and Maidenhead Symphony Orchestra.
Faitrade exists to give a better deal to people in poor countries getting a rough deal from international trade.
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Bosses at Fenwick, in King Edward Court, announced yesterday (Monday) that due to the ‘ravages of online shopping and the underperformance of the business’ the store is no longer viable.