Parents hoping the 'Windsor Wheel' will provide the perfect holiday treat for bored children this year are in for a disappointment.
The wheel which offers panoramic views as far as London from its usual site in Alexandra Gardens has become an established attraction in the town in recent years.
But to the surprise of many, this year's planning application to put up the wheel has revealed it is only intended to operate it in the town between May 18-July 15.
It will be gone before the schools break up for the holiday.
Yesterday events manager Nick Vass from the Mellors Group which owns the wheel, said the company had been asked to set up the wheel at Victoria Park in Stratford this summer as part of a festival celebrating the Olympics. This meant it could not spend its usual season in Windsor.
He said: "We are sorry if this means people who usually use the wheel in Windsor cannot this year. Hopefully they will be able to visit it in Stratford if they are in that area. We hope to be back for our usual period in Windsor next year if the council gives permission."
The wheel is constructed on site, before being deconstructed and removed at the end of the season.
Although some have seen it as 'blot on the landscape' the Royal Borough has always welcomed it as a popular attraction serving both visitors and residents.
Top Ten Articles
It's time to get voting as readers get their chance to decide the winner of the Independent Retailer of the Year at the inaugural Windsor and Maidenhead Business Awards.